I write high-performing SEO content and immersive travel stories for brands, blogs and media outlets.
My Services
WRITING & CONTENT CREATION:
SEO Blog Writing
Travel writing & destination guides
Long-form editorial content
B2B & B2C content marketing
Social media captions & microscopy
Newsletter writing
CONTENT STRATEGY:
Keyword research & SEO strategy
Content planning & editorial calendars
Competitor & SERP analysis
Brand storytelling & voice development
About Carla
I am a Brazilian-American writer specializing in SEO content and travel storytelling. With a background in traditional journalism and bylines in The Washington Post, Condé Nast Traveler, and Tripadvisor, I blend data-driven strategy with carefully reported narratives that my readers can relate to. My SEO work has helped brands like Xola land on the front page of Google, while my travel writing inspires readers to explore the world with curiosity and intention.
My work has always been driven by my own experiences. In 2024, I spent a month living in an ashram in the mountains of Rio de Janeiro, studying traditional yoga philosophy. I earned my teaching certification, became a vegetarian, and returned home with a new set of priorities. Today, I’m especially interested in how we can travel more mindfully and sustainably, and how practices like yoga and mindfulness can shape the way we move through the world.