I am a Brazilian-American travel journalist with a knack for SEO.

WRITING & CONTENT CREATION:

SEO Blog Writing
Travel writing & destination guides
Long-form editorial content
B2B & B2C content marketing
Social media captions & microscopy
Newsletter writing 

CONTENT STRATEGY:

Keyword research & SEO strategy
Content planning & editorial calendars
Competitor & SERP analysis
Brand storytelling & voice development

I am a Brazilian-American travel journalist with a knack for SEO.

I got my start in traditional newsrooms in Florida — covering everything from a nationwide bullet shortage to the largest real estate sale in Miami at the time. (Wow, linking those two was a great walk down memory lane.)

Since then, I've backpacked around the world and started my own travel blog; moved to New York and worked as a food writer for Eater; and later became a freelancer and moved to Brazil, where you'll find me now (at least most of the time).

During the pandemic I pivoted to SEO writing, a skill I picked up through running my own travel site. I've since worked with a variety of clients from bloggers to SaaS brands, helping them build authority in their respective niches via strategic, well-researched articles that go beyond keyword-stuffing. Learn more about me and how we can work together.